Otago on the up
We all know Queenstown’s a heavy hitter for tourism, but it turns out the Otago and Waitaki districts are hot on our heels! Consider the numbers:
Last November, the Queenstown Lakes district’s guest nights were up 15.6% to 344,796 for the month. Given that November has traditionally been a quieter ‘shoulder season’ month, that’s a figure that begs to be given attention.
The Otago region is showing impressively similar increases, with November’s guest nights up 11.1% for the month when compared to November 2014.
And as for the Waitaki District, with an increase of 17.4% it’s showing us all how it’s done!
The international visitor demographic consists in the main of tourists from China, Australia, the US, Korea and Taiwan – countries which are all well represented in our property enquiry stats too.
Anecdotally, tourism, hospitality and accommodation businesses are reporting significant increases all round. Yes, it means the town is super busy, restaurants are packed and the roads can be chaotic, but let’s put it in perspective and appreciate that our traffic jams usually only last a couple of minutes!